// Step 2: This snippet sets a default consent state, instructing Google's technologies how to behave if no consent is present. window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('consent', 'default', { 'analytics_storage': 'denied', 'ad_storage': 'denied', 'ad_user_data': 'denied', 'ad_personalization': 'denied', 'region': ["AT", "BE", "BG", "HR", "CY", "CZ", "DK", "EE", "FI", "FR", "DE", "GR", "HU", "IS", "IE", "IT", "LV", "LI", "LT", "LU", "MT", "NL", "NO", "PL", "PT", "RO", "SK", "SI", "ES", "SE", "UK", "CH" ] }); // Step 3: This snippet sends consent updates from the HubSpot cookie banner to Google's tags using Consent Mode v2 var _hsp = window._hsp = window._hsp || []; _hsp.push(['addPrivacyConsentListener', function(consent) { var hasAnalyticsConsent = consent && (consent.allowed || (consent.categories && consent.categories.analytics)); var hasAdsConsent = consent && (consent.allowed || (consent.categories && consent.categories.advertisement)); gtag('consent', 'update', { 'ad_storage': hasAdsConsent ? 'granted' : 'denied', 'analytics_storage': hasAnalyticsConsent ? 'granted' : 'denied', 'ad_user_data': hasAdsConsent ? 'granted' : 'denied', 'ad_personalization': hasAdsConsent ? 'granted' : 'denied' }); }]); // Step 4: This snippet installs Google Tag Manager
// Step 4 continued: This snippet installs Google Tag Manager
Use cases

Carbon removal strategy isn’t one size fits all.

Whether it’s dealing with current or future emissions, decarbonising assets, creating an events-based strategy, we’ve got you covered.  


"This partnership has allowed us to explore different methodologies, projects, and exposed us to expertise in the industry. With a portfolio, we are able to invest in more durable solutions over time, in balance with nature-based solutions, and also remain in a pioneering role in the industry."

Tobias Steinegger

Head of Corporate Responsibility, Mammut

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